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We recommend displaying the items in this question in an item-by-item design. This increases attention to the individual items and the response options. In this design, the “I don’t know” response option can, for example, be visually distinguished from the other response options by using italics. Furthermore, the items should be worded in such a way that the connection to the overarching question is maintained throughout.

Statement 11: “I would ride my bike (more often), but I don’t want to arrive at my destination sweaty.” or “For me, it’s a drawback that you arrive at your destination sweaty when riding a bike.” (instead of: “I don’t want to arrive at my destination sweaty.”)